Saudi Arabian Airlines (Saudia) announced last week its intention to relaunch direct flights with Greece from early June. The carrier’s announcement envisages the operation of four flights per weekly basis connecting King Khalid International Airport in Riyadh with Athens International Airport (AIA).
The new routes will officially launch on 5 June. Saudia officials did not disclose at this stage the duration of the summer flight schedule. Non-indication of the summer flight schedule closing date reveals a flexible approach embraced by the Saudia officials. The company may examine at this stage possible prolongation of the summer season period deep into the autumn to accommodate potential hikes in passenger transportation demand to Athens. This development signals the strategic re-orientation of Saudi Arabian Airlines operations to satisfy the objectives set out in its Vision 2030 corporate development plan. According to Vision 2030, Saudia seeks to strengthen religious and cultural tourism on a yearlong basis.
As part of the Vison 2030 strategy, Saudia Director General Saleh Bin Nasser Al Jasser formally announced last week the airline carrier’s strategic expansion to the Greek and Moroccan markets during the 2019 summer season. Weekly flights to Athens, Greece and Marrakesh, Morocco are expected to improve the carrier’s outreach to religious and cultural segments of the international travel sector. The flights will be serviced by wide-body Boeing jets of 777-300 and 787 Dreamliner classes with average seating capacities for these aircrafts nearing 300 passengers.